5WPR, top twenty five largest public relation firms in the US, today announced the addition of ESquared Hospitality to its roster of food and beverage clientele.
Hospitality is an international restaurant and hospitality group owned
by Jimmy Haber and Keith Treyball. The group recently announced that
acclaimed Chef, Shaun Hergatt, has joined the company as Executive Chef
and Principal and will be opening Juni, a haute restaurant of his own
creation due to open in Q1 2013.
ESquared Hospitality is currently
comprised of three divisions, one of which is BLT Restaurants.
Restaurants within the BLT Restaurant Group division include BLT Steak
in New York City, Washington, DC, San Juan, Puerto Rico, White Plains,
NY, Los Angeles, Scottsdale, AZ, Atlanta, Miami, Hong Kong, Charlotte
and Waikiki; BLT Burger in New York City, Las Vegas and Hong Kong; and
BLT Fish and Fish Shack , BLT Prime and BLT Bar & Grill in NYC. The second division of ESquared Hospitality includes two Italian
concepts: Casa Nonna New York City and The Florentine at the JW Marriott
Chicago. ESquared Hospitality's third division is comprised of GO
Burger restaurants which include the GO Burger Truck in New York City as
well as four storefront GO Burger locations, one in Los Angeles and
three in New York City.
"As ESquared Hospitality continues to
grow, including the future developments that Chef Hergatt will be
creating, we are thrilled to have 5W Public Relations on board to help
execute our public relations strategies," said Jimmy Haber, Managing
Partner of ESquared Hospitality. "We are impressed with 5WPR's
commitment to the ESquared Hospitality brand and are confident they will
be an asset when delivering our core messages."
Hospitality, 5W Public Relations will execute a campaign featuring media
relations, product integrations, co-branded partnerships, and more.