Just because an individual loves to Tweet doesn't mean he is savvy about using social media in the workplace. Learn more about this topic with this article from http://businessonmain.msn.com/ and hear what professionals in the industry recommend.
As the article explains, "Ronn Torossian, CEO of New York-based 5WPR, recommends a comprehensive review of all digital activities, including web- and microsites, affiliate and search-engine marketing, digital advertising, and social media and online communications. “Once you see the whole of what your brand is doing digitally, then you can implement a proper social media campaign to complement the overall message,” he says."
Learn more and read the entire article.
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