This article appears on RonnTorossian.com.
In this month’s INC Magazine an interesting story on a risk an entrepreneur took which should remind more small businesses of an importance principle – Unlike President Obama or the eventual Republican nominee, you don’t need 51% of the market – attracting some customers (even if you turn some off) is ok and a big victory. Taking chances is part of being an entrepreneur – and winning some market share is important.
Read the rest of the article by Ronn Torossian.
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