Wednesday, October 21, 2015

How To Manage Angry Comments in Real Time

Ronn Torossian Crisis PR

Great Britain runs on trains - for many people it is how they commute, travel, and even do business. So is it any wonder when things go wrong, as they often do, people have taken to tweeting about it. Since everyone knows the twitter accounts of the various British train services they get included when customers get hacked off – or maybe they are “tracked off.”

Wednesday, October 07, 2015

What brought these automakers together?

5WPR CEO - GM Honda

GM and Honda for several months have been co-developing next-gen fuel cell systems and hydrogen storage technology. 2020 is their target for releasing cars using the new technology they develop. Sharing expertise and creating more economic sourcing strategies is a new idea for automotive companies.

Tuesday, September 29, 2015

Samsung Accused of Stealing Ideas

Samsung - Ronn Torossian Blog

Recently, after years in court, a three-judge panel dropped the hammer on Samsung, and Apple is laughing all the way to the bank. According to the ruling, Samsung smartphones can no longer copy specific iPhone features. These features include the very popular trifecta slide unlock, autocorrect and quick link software, all of which reportedly “directly mimic” similar features on the iPhone.

Monday, September 21, 2015

Tech PR: Amazon Debuts the Six-Pack Tablet

Amazon 6 Pack - Ronn Torossian

If you needed any more notice that the digital tablet has become the latest Former Luxury Item to Become a Necessity, look no further. Amazon recently released a $50, seven-inch Fire tablet. Yes, $50. Sure, it’s bottom of the line, but, hey, you can even buy the thing in six packs like your favorite microbrew. Yes, seriously. A tablet for every room in your house.

Tuesday, September 08, 2015

Got a “jailbroken” iPhone? You Probably Just Got Hacked

ronn torossian iphone

Hackers have struck again, and this time the problem might be in your pocket. According to media reports, hackers have stolen more than 225.000 Apple accounts from iPhone customers. Now, if you are using the phone as you bought it, you are probably in the clear. So far, the only phones reportedly hacked have been jailbroken models.

Wednesday, August 19, 2015

Pepsi Yields to Public Pressure

Well, it probably had to happen sooner or later, but a major soft drink brand is changing its diet cola formula in response to a growing public suspicion and worry about aspartame. PepsiCo recently announced it would be removing aspartame from Diet Pepsi and replacing it with a blend of sucralose. Caffeine Free Diet Pepsi and Wild Cherry Diet Pepsi will also be changed. The reason? Pepsi is crediting consumer complaints for motivating the switch.

Monday, August 17, 2015

Apple Music Enjoying Early Gains

Since the debut of its new streaming service, Apple Music has already racked up 11 million members. Not bad for five weeks. Apple executives said they are “thrilled” with the numbers … and why shouldn’t they be? Even though the service is free (for the first three months) users are still flocking to it in what could be described as amazing numbers.